Wine is Research.Wine is also a Lure

   

"Wine venture has a most unusual funding plan. Call it the Medici model: The research will be paid for in part by a luxury goods partnership that will deliver a customized chest full of objects flown to space to ultra-wealthy sponsors, called patrons, who back the project. The highlight of that chest will be a bottle of the wine. The idea is that this would be an artistic collector’s item unlike any other."

 

 "After all, wealthy space enthusiasts from James Lick to Elon Muskhave paid out of their own pockets to develop technology that satisfies their egos and delivers scientific data for the broader knowledge of humankind. The promise of the current generation of big-spending rocket entrepreneurs is that their vehicles will make it cheaper to do business in space. For that to pay off, companies like Space Cargo Unlimited and its competitors need to prove they can earn money there. So far, only five patrons are in talks with Gaume and company, so if you’re interested, there are spots remaining—and participation starts at seven figures."

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"If the push to make space a place for business as usual—a world of venture capital, return on investment, profitability—hasn’t yet arrived, but perhaps this is what the transition looks like."

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"Wine is key to the whole operation, formally called Mission WISE, for “Vitis Vinum in Spatium Experimentia.” Gaume, who grew up in Bordeaux, loves to talk about Louis Pasteur. The father of microbiology made important discoveries because Napoleon III was concerned about French wine exports and urged industry to figure out how to improve it. Pasteur developed a method for heating wine to kill bacteria after it fermented—pasteurization—that prevented the wine from spoiling during transit."

 

 "“Wine is the place where Pasteur found most of microbiology, and wine could be the key to really tackle microbiology in a unique way,” Gaume says." 

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- FRUIT OF THE VINE. "A French space startup is launching wine into orbit". Online..https://qz.com/1656636/a-french-start-up-is-sending-wine-to-space/